Market-led Strategy
Helping clients get clarity and consensus on where they're going and how they're going to get there!!
Beaton Consulting's Market-led strategy (MLS) practice area has an outstanding record in accelerating the business performance of our clients.
Our style of consulting is based on combining a fact-based analytical approach with strong process facilitation. Clients benefit from our insights, creativity and judgment derived from over 1,000 different engagements over the past 20 years. We work exclusively with knowledge-intensive organisations, including professional service firms, education and research institutes, in-house legal teams and professional associations.
Our work with clients includes:
- Corporate and business strategy – assisting our clients to express their business purpose, formulate the basis of competing, clarify distinctive capabilities and choose preferred pathways for growth, including merger, acquisition and alliance activity
- Profit improvement and turnaround – a structured process for attaining and sustaining a step-change improvement in profitability and other KPIs
- Planning – working with our clients to detail and document their strategic intent, key actions, roles and measures, at the organisation, team and individual levels
- Marketing and sales strategy – providing advice, analysis and facilitation of decisions related to market segmentation, product-market focus, positioning, profile-building, prospecting and pitching to win new business
- Retreat facilitation – assisting our clients in preparing, running and documenting high impact retreats at both firm and practice team level
- Client relationship management – implementing a tried and tested framework for client retention and commercial leverage of major client relationships
- Pricing – improving financial performance through pricing audits, developing pricing strategies, policies and tactics, and providing firms and practitioners with the appropriate pricing tools and techniques
- Governance and structure – designing governance, management and business unit structures to ensure effective monitoring, control and compliance, together with strong strategic leadership and direction setting
- Market research and analysis – designing and conducting research programs to inform strategy development and provide a lead indicator of future performance and industry trends (see Research and Benchmarks practice information)
- Marketing upskilling programs – creating a client-focused culture and upskilling practitioners through the presentation of customised learning programs
- Brand and communications strategy – developing fresh insights on building successful brands through creative promotion and communications programs.
Beaton Consulting has a specialist focus on providing services to in-house legal departments. We work with our partner Catalyst Consulting in:
- Positioning and strategy
- Organisation and structure
- Workflow and workload
- Performance management
- Managing total legal spend
- Retreats and surveys.
For more information about the MLS practice area, contact Joel Barolsky, on +613 9829 0000.